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But why not customize the measures described in the article and use them for your own site's SEO?How to increase e-commerce site traffic and sales using Google Image Search Last updated: 2024/03/01 blog [Information about mail magazine] We update articles useful for SEO and inform you about seminars via email newsletter. please register. Register for email newsletter >> Google's search engine allows you to search not only for text but also for visual content such as images and videos. However, compared to so-called general SEO, optimization methods for Google image search results are less likely to attract attention. Therefore, this time we will introduce ``image search optimization'' that is useful for sites where images are important, such as e-commerce sites, from an article in Search Engine Journal.

According to a study by eMarketer , 75% of American internet users search for product images before making a purchase. Only 3% of users never search for product images. When shopping online, product images create a good impression on potential customers. According to many experts, ``Multiple, high-quality images Belgium Phone Number Data of a product reduce uncertainty in customer decision-making and improve conversion and return rates . '' According to research by Jumpshot and Moz , Google Image Search has a 26% share of the total search market. Optimized product images have the effect of promoting the acquisition of new customers on e-commerce sites. Providing up-to-date and accurate product information, including through images, is key to a successful buyer experience on Google Image Search.



Customer experience is why Google Image Search provides a great opportunity to gain new traffic. table of contents Changes to Google Image Search 1. Understand the basics of image optimization (file names and alt attributes) 2. Mark up images with Schema 3.Display product information on Google search and Google image search 4. Display product images in the knowledge panel 5. Provide realistic images to customers 6. Compress images Information on email magazine subscription Changes to Google Image Search Google has partnered with Getty Images to create a new search experience for Google Image Search users. Following this partnership, Google announced two major changes to image search.