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Increasing the value of the content. Creating Quality Content Factors search engines look at to determine the quality of a content of a web page are: User-oriented No duplicated content — contents must (or preferably) be original Cornerstone content Cornerstone Content A cornerstone is something basic, essential and indispensable, and it is the foundation upon which something is constructed or developed.
It is what people need to know to make use of your website Phone Number Data and do business with you. If you want to have an effective SEO campaign, content marketing is essential and cornerstone content is absolutely crucial. Cornerstone content is about 3 things: Picking the right keywords Creating cornerstone pages Internal link structure How Can Food And Beverage Companies In Singapore Use Content Marketing? The Brew Therapy website The Brew Therapy, which sells products from Hario and Fellow, have great content marketing materials on their websites and socials. Being in the F&B industry can be advantageous — there are many ways to generate more business and reach.

Out to potential customers via digital marketing. Having worked with several F&B companies, here is a list of content-generating ideas we have generated with our clients: Offering special promotions to new customers Creating members-only closed-door events at special discounts Announcing a new main dish created and the hype it has created/will create Invitation to new food tasting event that is limited to only 50 customers Creating video interviews with customers and providing ratings Organising an exclusive in-house event, having a speaker/entertainer to an outlet and inviting only frequent members to that event Announcing through a press release that you have a new outlet to be opened.
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