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Make your website more secure by using an SSL security certificate This item is one of the parameters that increase the ranking of the site in Google, and due to the simplicity of the implementation, it is worth spending time on it. In 2014, Google announced that from now on, websites with SSL certificates will have more priority than other sites and Google will give them more points in the ranking. Considering the increasing importance of web security in recent years, this issue will probably become a more effective factor in the coming years. For more information, read the effect of HTTPS on SEO .
By purchasing a security certificate from your hosting company Phone Number List or any other company, you can implement it on your site at a small cost. Even if your goal is not to improve the ranking of the site, the SSL security certificate will keep your users safe and therefore they will trust your site more we suggest that you definitely use a security certificate on your website. The need to have a certificate is much more necessary for websites that are constantly transferring important and sensitive information such as user information and bank cards (such as online stores). 27. Identify and remove duplicate content Google hates duplicate content for obvious reasons.

There is no reason to have content from one page on other pages of the same site or other websites. This issue is also considered content theft. However, it is quite possible to have duplicate content on your website without copying a single word. Sometimes it happens that Google sees two different versions of the same content (such as HTTPS version and HTTP version of the same page) and sees it as duplicate content, when it is not. You can check Google search console and other tools to check for such problems and delete one of the similar versions. 28. Use the rel=canonical tag Sometimes there are justifications for having duplicate content on different pages of the site.
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