Although this column has been

HongKongPhone

Xiaohongshu APP was updated and a "Nearby" column appeared at the top of the homepage.  changed back to the city page, when you enter the city page, you will see a floating window of "Explore XX District". Clicking on the floating window is still the same. It's the previous "Nearby" page. In terms of products, "Nearby" has moved offline to online in the form of map + content, and the store's own group purchase link can be seen in the notes on the content page. This means that Xiaohongshu’s offline community operations have been connected with Xiaohongshu’s local life business.




What kind of product manager is needed on the B-side? B-side product managers aim to improve the work efficiency of the supply side, so B-side needs are mainly oriented to business issues. This is a more important Hong Kong Phone Number  point for B-end products. B-end products serve a main body... View details> This way of cutting into specific businesses from the community has obvious characteristics of Xiaohongshu - the community is the origin and engine of trends in all businesses, and is also the criterion for behavior. Any business integrated into Xiaohongshu needs to go through the community - an individual





Experience, real-person interaction, and the reshaping of UGC-led communities. Observing how Xiaohongshu grows local life from the community is a reference for understanding how the community connects with the business. It is also a reference for understanding the magic of UGC in the growth of the community, how the decentralized community sorts out the business model, and how the business feeds back the ecology. incision. 1. Community content with offline attributes Offline is a key feature of the Xiaohongshu community. If we look back, Xiaohongshu’s