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Hey, we still managed it!” – yes, we still managed to do what? Very few users will think to themselves: “Wow, that’s so interesting, I’ll go back to the profile and see what has been achieved.” Otherwise: just feel free and stay authentic with the things you post. There were a lot of no-go things, but I think you can avoid most of them. In addition to all these no-gos, there are of course gray areas. For example, if you post a job ad, it's probably only relevant to a very, very small group of people who follow you. But the rest of you won't necessarily mind.
Your content has been created and now all you have to do is wait and see? Unfortunately no. To ensure that Special Data your content is actually seen by your target group, you need the right strategy for your content distribution. I will explain to you here what this is and how it works using practical examples. So stay tuned. Airplanes symbolize content distribution With targeted content distribution, you send your content out into the world. Content distribution – a short definition Content distribution is a sub-process of your content cycle . You distribute your content via various channels such as paid media, earned media, shared media or owned media.
Not only will you achieve greater reach, but you can also achieve your other marketing goals, such as long-term brand building or strengthening customer loyalty. Attention, risk of confusion! Here are a few more terms that are often lumped together with content distribution: Content Outreach: Content outreach is a sub-area of content distribution. The content should have a greater reach through potential multipliers (e.g. through well-known personalities or media). Content outreach is therefore online PR. Content seeding: Content seeding often only refers to the company's own channels, for example sharing content on social networks or the website.
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