BucketChallenge - A campaign to promote ALS,

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This hashtag went viral making it impossible to avoid seeing someone being doused with cold water when logging into Twitter! BringBackOurGirls - Created to campaign for the return of school girls kidnapped from a school in Nigeria, the hashtag went viral reaching . million users. #MeToo - Originally posted by Alyssa Milano, this hashtag pinged its way across the globe in support of those who had been affected by sexual harassment. It gathered such momentum that it prompted  million tweets. . Be clear with your message Customers value and respect authenticity. A brand campaign for a social issue won’t work if people sense something half hearted. A well-crafted press release is not what they want to see on social media. Be clear about


what you want to say, be human and most of all be honest. Patagonia is a great example of a brand that has no issue being very clear on where it stands in terms of climate change and asking people to take action. How Brands Can Take on Social Issues Cambodia Phone Number List on Social Media . Be well-prepared & trained Taking a stand on social media can be daunting even for global brands with experienced marketing teams especially if it’s in the face of a social media crisis. So, if you’re a digital marketer looking to get your brand’s voice heard, you may need some help to get there.





The secret to successful social media activism is understanding the fundamentals and knowing the tools that can help you master listening and engagement. Updated  Ensure Success with the Best Social Media Marketing Course! A course in social media marketing will help you develop expertise and gain an in-depth understanding of social research, strategy and content along with the unique features of each social platform. Enroll in DMI’s certified Social Media Marketing course today to learn from the best to become the best. RELATED  Brands Doing Corporate Social Responsibility Successfully .