Google that you are permanently moving one page
Your goal should be to smoothly transfer the link juice from one page to another. Here are some of the best ways that you can do that. 301 Redirects One of the most important things you need to do when moving from one URL to another is a 301 redirect. 301 redirects tellfrom one URL to another. This is also one of the best ways that you can pass on most of your link juice. Make sure that before you start, you create a list of where each old URL will be going to. This is to ensure that no rankings are lost. Keep 90% Of The Content If you’re thinking of moving from one domain and you don’t want to lose rankings, it’s important that you keep 90% of the content the same.Why? If your old pages were ranking well, then it means that Google has already deemed your content as high quality. The algorithm has already seen that your content fits the keyword’s search intent. This means that the best chances of you keeping your existing CY Lists rankings are by keeping at least 90% of your content the same. Create A New Google Search Console Property If you’re going to be moving from HTTP to HTTPS, you’re going to need to create a new property on Google Search Console (GSC). This also goes for those that want to change their website’s domain name. These new properties are where you are going to need to submit your updated sitemaps.
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Update and Resubmit Sitemap Even if you have your 301 redirects in place, Google will still need to crawl your new URLs. As I mentioned earlier, if you have a big website, chances are it will take a longer time for the recrawl to be completed. If you are not going to be changing your domain name, one way to help ensure that all your pages will be crawled is by updating and resubmitting your sitemap on GSC. On the other hand, if you are planning on changing your domain name or making the switch to HTTPS, create a new sitemap and make sure to submit it to its respective GSC property. Double Check Domain History Lastly, remember that you should always double-check your new domain’s history.
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