Star-Studded Social Media Tactics
What do Will Smith and Jennifer Garner have in common? One, they excel at social media. Two, the reason they’re popular on social media is that they come across as approachable and friendly. They’re not trying to impress anyone. Rather, they’re letting people get a peek at their real selves. Statistics show that 86% of consumers take brand authenticity into account before making a purchase. Make a connection with people, and you’ll win loyal fans. Another great lesson comes not from the stars but from Samsung. The company noticed Ellen DeGeneres used one of its phones to take a viral picture.It capitalized on the moment, leveraging user-generated content into a marketing win worth $1 billion. Acceptance Speech Secrets: Engaging Your Audience Oscar speeches can be funny, formal, or emotional. However, many of these best ones haveBelarus WhatsApp Number one thing in common, that is, the actors use them to promote a cause greater than themselves. Leonardo DiCaprio talked about global warming. Patricia Arquette blasted the lack of equality for women in the movie industry. Lupita Nyong’o talked about slavery, while Jack Palance spoke out against discrimination against senior citizens.
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Their loyalty will extend beyond buying from you and into working with you to make your dreams come true. Box Office Bonanza: Translating Oscar Success to Marketing Wins Many movies that do well at the box office aren’t financial blockbusters. Every business needs a cause greater than itself. Do you offer the best prices, the best products, or the most eco-friendly ones? Do you help worthy causes in your local community or worldwide? Have a passion and share it with your audience. Engage them in that passion as well.
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